It can be tough getting one’s name out there as a lawyer. People watch shows such as “Better Call Saul” that can attest to the fact that good web design and branding will help get an attorney’s name out there. So much so that the colors used on a business card and design can be a coveted mark of distinction against the competition. So much so that new lawyers may want to mimic established lawyers’ logo.
However, this is just a fictional example, but does it translate into reality? The answer to this question is obvious. There wouldn’t be so many lawyers advertising on television if it didn’t help them get gigs. And the information highway, aka the Internet, is one of the best ways to start putting a name out there. People now look to the Internet to help them make their consumer decisions and do their research. Using the internet nowadays would add a great help to anyone’s business.
When thinking about web design ideas for lawyers, do not piggy back off the competition. Apparently, that would be vexing to the competition, and the lawyer could ironically end up being sued.
Regarding what will sell, think about compelling content with appropriate images. Content is what will resonate with the reader most. The person who is looking to enlist law services needs to hear stories that are similar to their own. If the website is filled with hypothetical situations, then there are more chances that one of the stories is similar to what the potential client is going through. Try to organize content so that the human interest element of the law is at the forefront. People are looking to hire someone who can relate.
Another must in web design is to organize the site very blatantly. Hamburger bars are not going to cut it (the button with lines), because most people don’t recognize to click that for options. Rather, use words as headers that people can click on, this is more comprehensive.
The site should not look archaic or homemade. A lawyer should always enlist a professional for help with the start-up of the site. It is worth a few hundred to get something that looks well put together.
Also, there should be a ratio between graphics and text. A person should try for the 50/50 rule. This might seem a little extreme, but even maps (which should be included on the site) count as a graphic. The half and half screen time rule is something that will be good for comprehensiveness of the text. The law is a complicated subject, and graphics help to humanize the industry.
Taking all these factors into account, a lawyer should be able to obtain an eye-catching and visually appealing website that will stand out from the competition. Then it is about learning how to gear the site to rank high in a Google search. This can be done through advertising to build an audience. But great web design is always first to step to getting a blueprint for a site that will succeed.
The fact is that the internet can be a confusing, dangerous and unsafe place. Without any safety net, many people have fallen victims to all kinds of malicious things going online on the web. It is shocking how people fall victims to pornography, predators, online scams, spyware, internet viruses and much more.
Scary Statistics About Internet Safety
A survey that saw 825 children of age between 7 and 16 years old; and 1,127 adults showed that 16.7% of parents allow children below three years old to surf the web. The shocking thing about all this is that it shows how exposed and vulnerable children are online.
• 42.1% of children admitted that they have seen online porn and a large number of 16-year-old children are addicted to hardcore pornography.
• 1 in every 12 children has exchanged messages with sexual contests to other people, while 1 in every 25 children has sent graphic photos of themselves.
• 26% of children have succeeded in pretending that they are older to open an online account.
• 1 in every 20 children confessed of arranging to meet a stranger who they met online secretly.
• 29% of parents allow their children to browse the web without ant restriction or supervision.
• 37% of adults have fallen victim to online scams and cons
• 59% of people have downloaded or download spyware material from the internet
• 86% of all web-connected computers become infected with viruses downloaded from the web
With this in mind, clearly, there is a reason to be careful when browsing online or when letting your children browse the web. Therefore, the million dollar question is; what are the tips for browsing the internet safely?
The first way is to keep yourself updated with everything that is happening online. How do you do this? Well, it is quite simple. All you got to do is read articles, blogs, news and anything that is shared online about internet security. Remember, Information is vital.
2. Think before Clicking
When the deal is too good, think twice. The wise person who said this was not wrong. Scams and cons come with juicy information that will surely make you dream. Most of them are phrased in such a way that you are going to be rich or a billionaire. Others even go to an extent of hiring actors, vehicles, houses just to try to keep you interested.
3. Website Details
Many phony websites come with addresses that are very similar to an original one, but the page can have misspellings, low-resolution images or/and even bad grammar. Always be attentive to what you are doing and the kind of addresses you are visiting.
4. Keeping Your Browser Software up-to-date
It may look like it is an inconvenience but in the real sense, this is something that will help you protect yourself. Let this not apply solely to your browser software but every software you have installed.
5. Be Careful Of Phishing
Phishing is relatively new, and attacks use online messages (mainly email) with an aim of tricking users into providing their sensitive info which is one way identify theft occurs. Often, these messages seem to appear from banks, social media sites, shopping websites, payment processors and others. Phishing messages mainly contain links that lead to counterfeit versions of popular websites.
You can avoid falling victim by ignoring unsolicited messages and by not clicking the hyperlinks or attachments in the emails. It is advisable to type or copy/paste the URLs as they appear.
6. Do Not Reuse Passwords
It is advisable not to reuse passwords for multiple sites. Reusing passwords will only make it easier for attackers to get your sensitive information. Therefore, consider using different passwords and keep track on each by handwriting them on a piece of paper rather than saving them on your device.